This marketing message is not nearly as good as something you could put together, but that's ok because you don't need our help in that area. Where you do need help is with research. In order to differentiate your proposal from your competition's, you need hard tools that ensure success for your clients. We perform the following functions for marketing agencies, PR firms, advertising firms, and other consultants: • Research design (we'll work with you and/or your client to find the best and most rational approach to achieve objectives) • Survey development (we'll write it for you or help make your draft a winner) • Sample acquisition and recruitment • Online and traditional data collection • Panel set-up and management • Sophisticated statistical analysis and modeling • Actionable reporting and presentations |
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| Call us before you answer that RFP! We will, at no charge, help you write in or fine tune the research portion of your proposal. | |
Spotlight
on Segmentation Modeling |
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| ORC offers services including: • How will you determine which mailing list to buy for your clients? • How will you break up your client's customers into actionable segments? • How will you model likelihood to respond to different messaging? • Segmentation modeling answers these questions and more • We can operate as a member of your team to help ensure client confidence and a smooth project. |
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